Cost verdict · PW-EMAIL-MAILERLITE
A recorded MailerLite price file — no source-backed scaling pair on record
MailerLite is filed as a recorded price record: the per-plan pricing below is on file, but there is no complete, source-backed 1,000 → 10,000 subscriber pair to compute a scaling jump from, so none is claimed. Every figure is a dated reading, never a live quote.
- In brief
- MailerLite keeps it simple: clean email marketing with a generous free tier, drag-and-drop editor, and straightforward pricing. A budget-friendly alternative to Mailchimp for creators and small businesses.
Prices are monthly, in USD, read for the recorded MailerLite file dated 2026-02-20. The 10,000-subscriber figure is the cost-at-scale the score weighs most. Confirm at MailerLite before you buy.
- Composite
- pending
- Dimensions
- 7
- Source-backed
- 0
The basis No composite on file yet · 7 dimensions stand as needs-review · the scorecard is filed below
Folder B · Plan ledger
Every published plan, monthly vs annual
The recorded plans on file for MailerLite: the monthly list price, the annual-billed rate, and the saving between them. A custom / contact-sales plan is shown as such, never as a number.
| Plan | Monthly | Annual (per mo) | Saving | Best for |
|---|---|---|---|---|
| Free1,000 subscribers, 12,000 emails/mo, 1 user | Free | Free | — | beginners and very small lists under 1K subscribers |
| Growing Business500 subscribers, unlimited emails, 3 users, sell digital products | $10/mo | $9/mo | 10% off | creators ready to grow beyond the free tier |
| Advanced500 subscribers, unlimited emails, unlimited users, Facebook integration | $20/mo | $18/mo | 10% off | businesses needing advanced automation and reporting |
| Enterprise100K+ subscribers, dedicated IP, dedicated success manager | custom / contact sales | custom / contact sales | — | large senders needing custom solutions and SLAs |
Annual rates are shown as the equivalent monthly figure; the saving is annual vs monthly × 12. Plans and limits change — confirm at MailerLite before you buy.
Folder C · Provider scorecard How scores work ↗
No scored rubric on file yet
MailerLite does not yet have a scored rubric on file, so no composite is computed and every dimension below stands as needs-review. The pricing on file is still recorded straight from the published plans above.
No scored dimension rubric is on file for MailerLite yet. Rather than invent a composite, this record stands as needs-review on the scoring axis: the per-plan and subscriber-tier figures above are recorded readings, but the seven-dimension score has not been filed. Confirm pricing at MailerLite before you buy.
Folder E · The catches
What the plan price does not tell you
Recorded notes filed against MailerLite — the pricing mechanics and add-ons that move the real bill past the headline plan.
Subscriber-based pricing tiers
Growing Business starts at $10/mo for 500 subs. At 5,000 subs it's $39/mo, at 10,000 it's $73/mo, and at 25,000 it's $159/mo. Costs scale with your list.
Free plan restrictions
The free plan limits you to 12,000 emails/month, no templates, and includes MailerLite branding. You also can't use custom HTML or the website builder.
Remove branding requires paid plan
MailerLite logo is shown on free plan emails and landing pages. Removing it requires at least the Growing Business plan.
Dedicated IP costs extra
A dedicated IP address for better deliverability is only available on Enterprise plans or as an add-on. Most users share IP reputation.
No built-in CRM
Unlike ActiveCampaign or HubSpot, MailerLite doesn't include CRM features. You'll need a separate tool for sales pipeline management.
Folder F · Provenance
Where these figures came from — and what they don't promise
The figures on this record are dated readings of MailerLite's published pricing, recorded 2026-02-20, in USD. Everything is labelled in place.
- Pricing source
- mailerlite.com/pricing ↗ · as read 2026-02-20
- Scaling pair
- None on file — no scaling jump is claimed.
- Composite
- None on file — the scorecard stands as needs-review.
What this record does not say
- Every figure is a dated reading, not a live or real-time quote.
- Prices here are monthly — the run-rate figures are monthly × 12, never an annual-plan price.
- A sentinel plan (custom / contact sales) is shown as such, never as a number, and is never part of the jump math.
- The scaling jump is only flagged in oxblood when both the 1,000- and 10,000-subscriber readings are source-backed and the bill genuinely steps up.
- Nothing here is source-backed-now, monitored, or promised-current. Confirm at the provider before you buy.
Open the provider's pricing
An outbound link to MailerLite's own pricing. It never moves a recorded figure or a score on this record.
Outbound · not part of the record
The per-plan prices, subscriber-tier readings are recorded values read from the MailerLite file on 2026-02-20. The 10,000-subscriber scaling figure leads the record; the run-rate is the monthly reading × 12, a projection, not an annual-plan quote. Sentinel plans (custom / contact sales) are shown as such. File / reference numbers (PW-…) are labels. Nothing here is presented as live, source-backed-now, monitored, or promised-current. Confirm the current price at MailerLite before you buy.